Empowering Health & Wellness Brands with Flexible Growth Strategies

Results-driven marketing strategies curated to your needs

Meta ads

Google ads

TikTok Ads

Email Marketing

Social Media Marketing

Search Engine Optimization

Content Writing

Meta ads Google ads TikTok Ads Email Marketing Social Media Marketing Search Engine Optimization Content Writing

What I Can Do

Paid Marketing

  • Social Media Advertising

  • Search Engine Marketing

  • Programmatic & Display Advertising

  • Remarketing & Retargeting

  • Analytics & Reporting

Email Marketing

  • Campaign Strategy & Planning

  • Email Design & Automation

  • List Management & Growth

  • Analytics & Growth

Social Media Marketing

  • Content Strategy & Planning

  • Content Creation & Curation

  • Community Management

  • Influencer Marketing

Search Engine Optimization

  • Keyword Research and Strategy

  • On-Page Optimization

  • Content Creation & Optimization

  • SEO Analytics & Reporting

Brands I've Worked With

What Brands Think of Me

Who Am I?

Erika Castro-Morrison is a Growth Marketing Manager who thrives on driving results through data-driven strategies. With a rich background in both agency and brand-side roles, Erika has successfully scaled brands up to seven figures while ensuring maximum efficiency. Passionate about working with purpose-driven brands, she brings a unique blend of experience and dedication to every project she undertakes.

Recent Features:

  • Fortune Magazine. (2024). How ‘breadwinner wives’ who out-earn their husbands navigate success—and social judgment. [URL]

  • Content Marketing Institute. (2024). 20+ Tips and Ideas That Make Paid Social Media Content Pay Off [URL]

  • 35 Digital Marketing KPIs and Metrics to Track in 2024. (2024). [URL]

  • 16 Best Tips for Black Friday Shopping & Stress-Free Savings. (2024). [URL]

Erika Castro-Morrison - Growth Marketing Expert